39 Blog Post Ideas For Newborn Photographers

Blogging As A Newborn Photographer

Are you a newborn photographer that is struggling with what to blog about? Does the idea of maintaining a blog give you anxiety? Then this post is for you!

There is no doubt that blogging is a very important part of SEO. But that doesn’t mean you need to blog every single session or publish 27 posts a month for it to be successful. In fact, for most photographers the opposite is true.

Blogging definitely isn’t what it used to be. A lot has changed since the birth of social media, and that’s a good thing. How often you blog matters significantly less than what you blog. Writing 1-2 high-quality posts a month will do more for your website than writing about 6 random photo sessions a week.

That’s not so scary, right? Keep scrolling for great blog post ideas to inspire and motivate you!

Before They Book

It’s so important, especially in the realm of newborn photography, to show that you are an experienced professional. Writing a series of educational posts will help drive that point home to potential clients.

7 Questions To Ask Before You Hire A Newborn Photographer
The Best Age For Newborn Photos
Working With Multiples (Twins, Triplets, etc)
The Importance Of Safety Education
Why You Should Add On A Maternity Session
Studio Tour
Top 4D Imaging Centers in (insert your town here)
What Is The Difference Between A Lifestyle And A Posed Newborn Session?
How To Choose Colors For Your Newborn Session
My Favorite Etsy Shops For Newborn Props
From Real Moms: What You Really Need On Your Baby Registry
Tips For Taking Newborn Photos At Home
Why You Need To Book Your Newborn Session Before Baby Arrives

Need some more pre-session ideas? Make a list of the questions you’re most frequently asked by potential clients and turn it into a blog post!

Preparing For The Session

Newborn photography isn’t just about capturing those tiny fingers and sleepy smiles – it’s about making sure parents feel comfortable and confident going into the session. A little preparation can make a big difference in how smoothly things go (and how cooperative baby is!).

From setting expectations to offering helpful tips, blog posts that guide clients through the process can build trust, reduce stress, and position you as the expert they can rely on. Here are some post ideas to help parents feel ready for their big day at the studio!

What If My Newborn Won’t Sleep?
My Workflow: Transitional Posing With Newborns
Customize Your Session With A Special Prop From Home
Sibling Photos: Expectations Vs. Reality
What To Wear For Your Family Portrait
The Importance Of Being In Photos
A Checklist Of What To Bring For Your Newborn Session
Safety First: Baby-Led Posing
Why Most Newborn Photos Are Done Asleep

Feature Your Work

A great alternative to posting individual photo sessions is to choose a theme and share a variety of images based on that theme. Give yourself bonus points by adding a Pinterest graphic at the end of the post and make sure to pin the finished post!

5 Props That I Use In Every Newborn Session
20 Images Of Smiling Newborns
15 Holiday Themed Newborn Sets
My Favorite (insert theme here)-Inspired Newborn Photos
All About Color: Newborn Sessions Styled In (Blue, Pink, Yellow, etc)
Snug As A Bug: 17 Swaddled Newborn Photos
My Favorite Tummy Poses For Newborns
Embracing Bold Colors In Your Newborn Session
Make It Personal: My Favorite Newborn Images With Props From Home

Florals are one of my favorite things to use in newborn sessions at my own studio, so I’ve written up a blog post to showcase some of my favorite floral images. These kinds of posts can be updated anytime you have fresh images to add!

Check out the post here:
https://crystalleephotography.com/floral-newborn-photos/

Posts For After The Session

The session is over, and now you have a gallery full of beautiful newborn portraits… so what’s next? Helping clients navigate their options ensures their photos don’t just sit on a hard drive. From designing birth announcements to choosing the perfect spot to display their prints, a little guidance goes a long way.

Designing Your Birth Announcements
Where To Display Finished Portraits In Your Home
Featured Product: (Gallery Wrapped Canvases, Albums, Metal Prints, etc)
Why You Should Be Printing Your Photos
The Role Of AI in Newborn Editing
A Holiday Gift Giving Guide
Best Photo Gifts For Grandparents
Before & After (Newborn Editing and/or Composites)

Don’t forget to add a call to action at the end of your blog posts! What do you want them to do next? Link to your newborn gallery page or experience page to encourage viewers to keep exploring your website. The goal for these informative blog posts is to not only educate and inspire your readers, but to ultimately turn them into clients.

Wrapping It Up (pun intended)

There you have it – enough blog post ideas to keep your content fresh, your SEO happy, and your clients engaged long after the newborn haze wears off.

So grab a coffee (or let’s be real, reheat the one you forgot about), pick a topic, and start writing. Your future clients, and Google, will thank you.